Television advertising is unlike any other film production. Brand recognition is the goal. The challenge- over time TV audiences have been conditioned to switch off.
The answer of course, is compelling story. Taking the audience on a journey they can relate to.
How we can help:
- Concept and development
- Complete production from pre-production and principal photography to delivery
- CAD approval/pre approval
- Transfer to broadcasters
CASE STUDY #1 – GenU Training 2017
After partnering with St Laurence, disability support service Karingal became GenU. With the merging of organisations a new brand was established to start afresh. GenU Training who supplies multidisciplinary training engaged True South Film to produce three 30 second TVCs to promote their courses and the role they’re playing in the community.
By telling the stories of three individuals, this series demonstrated the potential of up-skilling with GenU Training.
The entire team were a pleasure to work with, listened to our vision and met the brief beautifully. The whole process was smooth, professional and the end product exceeded our expectations. True South Film really brings your vision to life. – Lisa Abbott, GenU